Venture Journeys aims to promote a long-term investing approach around the founder journey and mission. Why is this important?
The founder’s mission and journey is often where a business’s customer-centricity comes from. This is because customer-centricity is costly to achieve and requires deliberate sacrifices.
The benefits of customer-centricity include:
Higher demand from meeting increasing customer expectations
Cost efficiency from lower customer support costs, higher employee retention
Higher customer retention
I hope you join me as I explore the founder journey, customer centricity and how this can help businesses succeed.
All views and opinions expressed are personal.
My name is Raveen Kuhadas, and I have over 12yrs experience as a professional investor. I believe in businesses with strong customer missions, which often come from the journeys of the founders or businesses. These customer-focused businesses have been great investments across a range of industries.
I am passionate about using my skills to create a positive impact. My goal is to help these profiled businesses on their journey to impact their customers’ lives. I hope you enjoy these posts, and feel free to reach out.